Brand suggested in passing that, by contrast to Design What Matters which pushes you towards Vincent's Fruitful Void, Design What Doesn't Matter tries to clear away all the brush from the foot of the Monolith. I like this; I may use it.
This is why I like it:
- Are you a monkey freaking out at the base of the Monolith?
- Or are you some hapless fool losing your sanity by staring into the Void?
- Or do you, you know, alternate every other Sunday?
See? Funny. And as well all know, Funny is more important than True.